Sydney Opera House

Sydney Opera House donates in-kind benefits and services to charities, non-profit and community organisations. Donations are distinct from corporate gifts are generally solicited and tend to be made to organisations rather than to individuals.

Sydney Opera House does not make cash donations. Donations may include items such as tours, tickets or subsidised technical services and are separate from specific sponsorship, public relations, publicity or customer feedback programs and strategies. Donations are given "without consideration" otherwise they will be subject to GST.

The purposes for making donations are to:

• Support the arts and Australian culture at a community level and more broadly in NSW
• Demonstrate leadership as a good corporate citizen
• Support the achievement of Sydney Opera House corporate goals and business strategies including consistency with brand management and strategic positioning objectives articulated in the Public Activity Policy. The Public Activity Policy selection criteria are listed below, and specific regard should be paid to d), f) and h):

  a) artistic excellence
  b) innovation
  c) best practice
  d) responsible business management
  e) commercial opportunity
  f) enhance community relationships
  g) balance programming content
  h) maximise Sydney Opera House's profile and positioning.

It is important that corporate donations always support the positioning of Sydney Opera House in the broader community and arts environment. This requires balancing the desire to generate goodwill and promote Sydney Opera House's image as a good corporate citizen, without devaluing any aspect of our product or misrepresenting the House as an organisation with an excess of resources.

May 2001